Skip to Main content Skip to Navigation
Book sections

Experiential marketing and sporting events

Document type :
Book sections
Complete list of metadata

https://hal-univ-lyon1.archives-ouvertes.fr/hal-02359185
Contributor : Depot 3 Lyon 1 Connect in order to contact the contributor
Submitted on : Tuesday, November 12, 2019 - 12:51:18 PM
Last modification on : Thursday, November 18, 2021 - 8:08:01 AM

Identifiers

  • HAL Id : hal-02359185, version 1

Collections

Citation

Guillaume Bodet. Experiential marketing and sporting events. Chadwick, Simon and Desbordes, Michel. Routledge Handbook of Sports Marketing, Routledge, 2016. ⟨hal-02359185⟩

Share

Metrics

Les métriques sont temporairement indisponibles